Annual digital growth proposal · Abu Dhabi

Two brands. Three service lines. One growth system.

A 12-month management plan for Best Homes / BH Group and HAYAK—combining local search, SEO, social content, creative production and paid campaign management.

2Brands managed
12 monthsContract term
AED 3KStarting monthly fee
Client-fundedAdvertising media

Best Homes / BH Group

Residential villas and flats, serviced offices and commercial workspace rentals in Abu Dhabi.

HAYAK

Typing, document handling, government transaction support and the proposed SEHA medical-testing service.

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Business verification details

Licence-backed information for advertising onboarding.

Non-personal business information prepared for Google Ads business-operations verification, Meta Business verification, Google Business Profile consistency and agency account onboarding.

LICENCE VERIFIED
Legal trade nameBest Home International General Maintenance and Real Estate Management - L.L.C - S.P.C
Economic licenceCN-1878105
Unified registration101-2021-100095114
Unified licence501-2014-100111116
Legal formLimited Liability Company - Sole Proprietorship Company
Established19 November 2014
Licence validity15 December 2027
Registered areaMohammed Bin Zayed City, Abu Dhabi
Official emailbesthomeuae@yahoo.com
Official mobile+971 50 200 0421

Licensed activities

Real Estate Lease & Management ServicesBuildings MaintenanceRoad MaintenanceMain Roads & Related Works Contracting*E-Commerce Through WebsitesE-Commerce Through Social Media
LICENCE VERIFIED
Legal trade nameHAYAK for Businessmen Services - Sole Proprietorship L.L.C.
Economic licenceCN-3981194
Unified registration101-2021-100078871
Unified licence501-2021-100181479
Legal formLimited Liability Company - Sole Proprietorship Company
Established18 April 2021
Licence validity18 May 2031
Registered areaMohammed Bin Zayed City, Abu Dhabi
Official emailbesthomeuae@yahoo.com
Official mobile+971 50 200 0421
ADCCI membership10027143
MOHRE / ICP cards1206175 / 759954

Licensed activities

Typing & Document PhotocopyingAdministrative Services for BusinessmenExhibitions Organisation & ManagementOrganisation & Event ManagementCold & Hot Beverages
Advertising verification readiness: use the exact legal names and licence identifiers above when creating or verifying Google Ads and Meta business accounts. Public-facing campaign names may remain “Best Homes / BH Group” and “HAYAK.” Domain access, billing profile, authorised representative verification and supporting documents remain client-provided. No owner, partner, manager or representative names are included in this proposal.
01 · BH Group landing-page scope

Two new landing pages. Built inside the existing website.

This is not a website redesign. The one-time scope is the design and development of two standalone, SEO content-rich landing pages within the current BH Group website.

AED 1,500 · ONE TIME

Residential real-estate landing page

A detailed conversion page covering villas and flats, property types, Abu Dhabi location intent, SEO copy, responsive development, enquiry CTAs, WhatsApp, FAQs, metadata, internal linking, relevant schema and two revision rounds.

AED 1,500 · ONE TIME

Office-space rental landing page

A dedicated commercial page for serviced, private and flexible office spaces, including SEO copy, responsive development, amenities, locations, lease options, tour requests, FAQs, metadata, enquiry actions and two revision rounds.

AED 3,000 · COMBINED

Combined BH Group page bundle

Both BH Group landing pages designed and developed within the existing website. The combined amount covers the initial residential and office-space pages only.

Page-development clarification: AED 1,500 per BH Group landing page · AED 3,000 for both pages. Pricing excludes a full redesign, new website theme, advanced property-listing functionality, major custom development, premium plugins, external photography and 5% UAE VAT.
02 · Growth architecture

One operating model. Five connected disciplines.

LOCAL

Google Business Profiles

Accuracy, services, posts, photos, Q&A, reviews, offers and local visibility for HAYAK and Best Homes.

SEO

Search demand capture

Technical, on-page and local SEO; search-intent research, content improvements, citations and authority links.

SOCIAL

Content & community

Monthly strategy, post and reel production, captions, scheduling, basic community monitoring and creative learning.

PAID

Google & Meta campaigns

Campaign setup, audience and search-intent targeting, creative tests, pacing and optimisation when activated.

DATA

Measurement & reporting

GA4/GTM review, lead actions, platform insights, ranking movement and clear monthly actions.

CRO

Conversion journey

Campaign-ready pages, stronger calls to action, WhatsApp/call paths, trust signals and form recommendations.

03 · Annual-contract retainers

Three levels of monthly growth management.

Each fee covers both businesses. Google and Meta media spend is separate, optional and paid by the client directly or funded in advance.

Plan 01

Foundation

AED 3,000 / month
Best for building a disciplined base across both brands.
  • 8 static/carousel posts/month for each business
  • 3 reels/month for each business · 6 combined
  • 4 GBP posts/month for each profile
  • Monthly services and sub-services review
  • Review monitoring + approved response support
  • SEO content planning and on-page optimisation
  • 25 quality citation placements/cleanups per business/year
  • 1 guest-post placement/quarter combined
  • One active paid campaign channel when required
  • 1 complimentary campaign creative/month
  • Monthly dashboard and strategy call
AED 36,000 · annual agency investment
Recommended
Plan 02

Growth

AED 5,000 / month
Best balance of content volume, search expansion and optimisation.
  • 12 static/carousel posts/month for each business
  • 4 reels/month for each business · 8 combined
  • 6 GBP posts/month for each profile
  • Fortnightly services, offers, photos and Q&A
  • Review-response workflow + acquisition guidance
  • Expanded SEO content and technical optimisation
  • 50 quality citation placements/cleanups per business/year
  • 1 guest-post placement/month combined
  • Google + Meta campaign management when required
  • Retargeting and creative A/B testing
  • Biweekly optimisation + monthly report
AED 60,000 · annual agency investment
Plan 03

Authority

AED 8,000 / month
Best for aggressive visibility, richer creative and authority growth.
  • 16 static/carousel posts/month for each business
  • 6 reels/month for each business · 12 combined
  • 8 GBP posts/month for each profile
  • Weekly services, offers, media and Q&A updates
  • Full reputation workflow + bilingual responses
  • Advanced SEO content, technical and authority work
  • 75 quality citation placements/cleanups per business/year
  • 2 guest-post placements/month combined
  • Google + Meta management and weekly optimisation
  • 1 influencer/collaboration coordination per quarter
  • 1 professional photography session during contract
  • Weekly pulse report + quarterly business review
AED 96,000 · annual agency investment
Commercial note: fees exclude 5% UAE VAT and advertising media. Guest-post outreach, content preparation and placement coordination are included according to plan; publisher, editorial and paid-placement fees require client approval and are excluded. Influencer/creator fees, venue/model costs, boosted media, travel and production beyond the stated shoot are quoted separately. Citations are quality-controlled annual targets—not guaranteed live links where directories require approval.
04 · Detailed delivery scope

What the team actually manages.

Select a discipline to review the recurring operating work. Cadence and output scale with the chosen tier.

Google Business Profile management · both brands

  • Audit and maintain name, address, phone, URL, hours, categories, attributes and service areas
  • Publish profile posts according to plan: offers, updates, property/service highlights and FAQs
  • Update services and sub-services monthly in Foundation, every 15 days in Growth and weekly in Authority
  • Add approved photos and media, seed helpful Q&A and monitor edits/duplicate risks
  • Monitor reviews; prepare policy-compliant responses in the reviewer’s language where covered
  • Track searches, profile views, calls, website clicks, direction requests and review velocity

SEO, local authority and service-page growth

  • English and Arabic opportunity research focused on Abu Dhabi, neighbourhood and near-me intent
  • Technical monitoring: indexing, sitemap, canonical, broken links, mobile UX and Core Web Vitals priorities
  • On-page metadata, headings, internal links, image alt text, FAQs and relevant schema recommendations
  • Content briefs, on-page improvements and internal-link planning; new page development is priced separately
  • NAP consistency, UAE and sector-specific citations including real-estate directories where eligible
  • Guest-post outreach, content preparation and placement coordination; third-party publishing fees are excluded

Social media and creative management · both brands

  • Monthly content pillars and calendars adapted to property leads, business services and document/medical-testing intent
  • Static posts, carousels, stories and reels at the selected plan volume
  • Concept, caption, hashtag, CTA, design/editing, approval coordination and scheduling
  • Basic business-hours comment/DM monitoring with lead escalation to the client team
  • Monthly creative performance review to repeat winning hooks, formats and offers
  • Authority includes one shoot during the contract and quarterly collaboration coordination; external talent/media excluded

Paid Google and Meta campaign support

  • Activate campaigns as required for Best Homes and HAYAK; client selects timing and funds media
  • Foundation covers one active paid channel; Growth and Authority can manage Google and Meta concurrently
  • Google Search structure for office, villa/flat and high-intent HAYAK service enquiries
  • Meta prospecting and retargeting using approved audience, creative and lead-form strategies
  • Search-term reviews and negative terms, audience exclusions and budget pacing
  • Conversion tracking review for calls, WhatsApp, forms, directions and qualified lead actions
  • Agency management is included; custom landing-page development is quoted separately

Measurement, optimisation and annual governance

  • Baseline audit and 90-day priority roadmap for both brands
  • Content output, engagement, reach, enquiries and best-performing creative
  • GBP visibility, actions, reviews and local search-position movement
  • Organic traffic, indexed pages, rankings and conversion actions
  • Paid media spend, CTR, CPC, leads and cost per qualified result when campaigns run
  • Monthly reporting across all plans; biweekly or weekly working cadence by tier; quarterly strategy review in Authority
05 · Plan comparison

Every deliverable, side by side.

Monthly / annual scopeFoundationGrowth ★Authority
Agency feeAED 3,000/moAED 5,000/moAED 8,000/mo
Annual contract valueAED 36,000AED 60,000AED 96,000
Static/carousel posts · per business/month81216
Reels · both brands/month6812
GBP posts · per profile/month468
SEO content and on-page optimisationFoundationExpandedAdvanced
Citations · per business/year25 quality50 quality75 quality + cleanup
Guest posts1/quarter combined1/month combined2/month combined
Paid campaign management1 active channelGoogle + MetaGoogle + Meta
Influencer/collaboration——1 coordination/quarter
Photography——1 session/contract
Reporting cadenceMonthlyBiweekly + monthlyWeekly + quarterly review
06 · Investment summary

Page development, agency and media—clearly separated.

Foundation

Monthly agency feeAED 3,000
Quarterly agency feeAED 9,000
12-month investmentAED 36,000

Growth · Recommended

Monthly agency feeAED 5,000
Quarterly agency feeAED 15,000
12-month investmentAED 60,000

Authority

Monthly agency feeAED 8,000
Quarterly agency feeAED 24,000
12-month investmentAED 96,000
One-time page costs: Residential landing page AED 1,500 + office-space landing page AED 1,500 = AED 3,000 combined. These page costs are separate from the monthly management retainer and do not constitute a website redesign.
Payment terms: 12-month agreement; monthly agency fee payable in advance. Approved Google and Meta advertising spend is fully borne by the client and paid separately. All prices exclude 5% UAE VAT. Work begins after account access, scope approval and first payment.
07 · First 90 days

Launch the foundation. Build momentum deliberately.

MONTH 01

Access & baseline

Accounts, GBP/SEO/creative audit, tracking review, search-intent map and content calendar.

MONTH 01–02

New journeys

Prioritise residential, office-space and SEHA service-page content and conversion paths.

MONTH 02

Publish & optimise

Activate plan cadence, citations, review workflow, local pages and approved campaigns.

MONTH 03

Learn & scale

Review lead quality, content winners, rankings and media efficiency; issue next-quarter plan.

Recommended route

Start with Growth. Scale from evidence.

The AED 5,000 plan gives both brands enough monthly content, reels, GBP activity, SEO, local-authority work and paid campaign support to create measurable momentum without overcommitting production.

Discuss the proposal →

Proposal validity: 30 days · Annual contract · Final service claims, page priorities and advertising activation subject to client approval